Lucky Bags sold in Japanese Apple Store

iphone January 5th, 2009

Fukubukuro, or “Mystery Bag,” is a Japanese New Year’s Day tradition during which merchants sell sealed bags of various items at a substantial discount, often as high as 50%. Apple participated this year, and one lucky shopper, Justin, blogged his experience.

For the approximate equivalent of $384US, Justin received

an 8 GB iPod touch
Nike iPod sensor and armband
Logitech Pure-Fi Anywhere2 speaker set
Cool, re-useable bag (at right)
Commemorative T-shirt
2009 calendar

Quite a haul! Shoppers lined up at midnight on January 2nd for a chance to buy one of Apple’s Mystery Bags. I’m thinking that US retailers need to adopt this tradition.

[Via ifoAppleStore]

TUAW Lucky Bags sold in Japanese Apple Store originally appeared on The Unofficial Apple Weblog (TUAW) on Mon, 05 Jan 2009 17:00:00 EST. Please see our terms for use of feeds.

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